Wednesday, February 27, 2008

The evolution of KURUVINDUM



KURUVINDUM








































A name created to be unique, to convey a sense of value and to be traditional but with a modern resonance.



The ancient Sanskrit name for a Ruby is “Kuruvinda”. This gradually morphed over the years to "Korundum”, and then got into the English language as the very modern "Corundum".





Kuruvindum” is thus a synthesis of two names for a Ruby -- "Kuruvind" from the ancient Sanskrit "Kuruvinda" + "um" from the modern English "Corundum". So we have a derived name that meets two out of the three criteria mentioned above:-

(1) Through its Sanskrit genealogy (“Kuruvinda"), it has an ancient linkage. The modern English word “Corundum” gives it a contemporary presence as well.

(2) Its twin linguistic linkages (through the Sanskrit “Kuruvinda" and the English “Corundum”) with the precious gemstone Ruby convey value.


What about the third criterion -- that the name should be unique. We took Google's assistance for checking out this uniqueness. On running the name "Kuruvindum" through the Google search engine, we got a NIL output. So this name does meet the third criterion of being unique.







(After the 12th of October 2007, the above “NIL’ results are no longer returned by a Google search since the Google Search Spider has now included it in the Google search results storage)